11.jpg
PDF
  • Start
    Thursday
    January 2018
    11
    Ends
    Thursday
    January 2018
    11

    The Paths of Conversion: Optimizing Search, Social, and Your Website for Engagement

    Speaker(s) Debbie Eisenach
    Provider FinalSite
    Aimed at Marketting & Promotional staff within schools
    School level All
    Hosted by: Webinar, Country:

    Learn new strategies for generating more qualified website traffic, lowering bounce rates, and increasing enrollment, presented by experts in the field - Finalsite. 

    How can you maintain full control of the path a prospective student? What do you want them to see when they land on your website from search? Is that different than social? What happens when they organically land there from search?

    In this webinar, Finalsite will share best practices for creating "paths of conversion" for prospective families landing on your website from top traffic drivers like Facebook and Google.

    In this webinar, you will learn how to:

    • Craft personas for your marketing
    • Optimize your school's website for search
    • Use social media to generate qualified website traffic
    • Create landing pages with specific goals
    • Use your website to control the journey visitors take


Registration Fee Type
Start
Tue, 13 Jun 2017
Member Price
£0
CPD
Deadline
Wed, 10 Jan 2018
Non-Member Price
£0
School level: All
All-staff

Login or Register

Looking for a British School in the Middle East?

Looking for an Educational Supplier?